Public Relations Pointers

When Social Media Bites The Hand That Feeds

Posted on April 24, 2012. Filed under: Public Relations, Public Relations Commentary, Public Relations Pointers, Social Media | Tags: retail, social media crisis |

Fight social media fire with fire? Small retailers have no choice but to buck up when it comes to online reviews. Peeved customers no longer suffer in silence. They take to the Internet, to voice their displeasure over ill-treatment, real and perceived. People are not afraid to speak up on the Internet. They’ll say things [...]