Public Relations Commentary
PR Prose: Once More, With Feeling
Immutable law of writing – be interesting to readers — applies to all PR writing.
Read Full Post | Make a Comment ( None so far )For Immediate Release: Death Of Press Release Disputed
“Pity the poor press release. It’s demise is widely reported, but still it soldiers on bravely as a tool of the public relations practitioners’ trade.”
Read Full Post | Make a Comment ( None so far )Sponsored Content Is Here To Stay
Will ForbesAdVoice Be The Model – PRSA Chief Says No Old media lions sure don’t lack for chutzpah. Case in point: Forbes magazine. Forbes, it seems, is jumping into the online sponsored content game with both feet (or is that with both hands open and outstretched?). The venerable business bi-weekly magazine is running an online [...]
Read Full Post | Make a Comment ( None so far )New Journalism 101: Slanted Coverage Is Us?
What about this new journalism that eschews objectivity? It’s not real journalism say some. Journalism is becoming more and more something that is what it is in the eye of the beholder it seems. The shrill cries against the mainstream media (MSM) –Â emanating from the farther reaches of all sides of the political spectrum, including [...]
Read Full Post | Make a Comment ( None so far )The Making Of The Un-Chevy
Billy Durant, founder of General Motors, Chevy man Image via Wikipedia General Motors seems to be making a run at getting itself covered by News Of The Weird. The word “Chevy” is corporately disallowed when referring to the august Chevrolet brand, on penalty of a $.25 per usage fine at GM HQ. So reports The [...]
Read Full Post | Make a Comment ( None so far )Number One (But No Bullets! We’re Talking Airports.)
Having determined that travelers were too often confused by the names of the two main terminals at Minneapolis-St. Paul International Airport, the airports commission reclassified the terminals as Number One and Number Two. It begs the question, is it a generic world after all?
Read Full Post | Make a Comment ( None so far )No Country For Dull Press Releases
Good writing means everything in public relations — and to the clients that it serves.
Read Full Post | Make a Comment ( None so far )Political Foot-In-Mouth Fetish
Media relations 101: Nothing’s ever off-the-record.
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When Social Media Bites The Hand That Feeds
Posted on April 24, 2012. Filed under: Public Relations, Public Relations Commentary, Public Relations Pointers, Social Media | Tags: retail, social media crisis |
Fight social media fire with fire? Small retailers have no choice but to buck up when it comes to online reviews. Peeved customers no longer suffer in silence. They take to the Internet, to voice their displeasure over ill-treatment, real and perceived. People are not afraid to speak up on the Internet. They’ll say things [...]
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